Thursday, September 11, 2008

BlackBerry pitches the Pearl Flip at the Christmas market

Research in Motion (RIM), maker of the BlackBerry, has launched its first flip version as it seeks to win over non-business users.

RIM hopes that the new BlackBerry Pearl Flip will underpin the success of previous forays into the high street, including pink versions and a Facebook application, which have helped the company to almost double global sales in the past year.

Analysts believe that the new handset, which is expected to go on sale in Britain this year, could be the first BlackBerry available for pay-as-you-go customers.

Worldwide sales of BlackBerrys more than doubled in the second quarter of this year to 5.6 million, from 2.47 million the year before, according to Gartner, the technology research company.

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